Macquarie Telecom to offer Apple mobility products, services to Australian mid-market businesses


Macquarie Telecom is set to target Australian mid-market enterprises with a range of mobility offerings, following what the telco tipped as “a landmark deal with Apple.

Macquarie Telecom said it will offer both bespoke and off-the-shelf iOS apps for business with world-class products like iPhone and iPad.

“This offering will help mid-sized businesses in Australia experience the power and value of Apple,” said Luke Clifton, Group Executive, Macquarie Telecom. “We’re backing the best devices for business coupled with native apps that will see our customers become more mobile, increase productivity and solve more business problems.”

The offering will initially focus on the delivery of core Apple products and business apps, before expanding to deliver a device enrolment program integrated with Apple Business Manager, in order to streamline the on-boarding process for customers.

“We’re aligning with the best technology providers to meet our customers’ evolving needs,” added Clifton. “Mobility used to be an afterthought, but that is changing as enterprises’ needs change. This move will see business mobility become a business-leading area of our company.”

“We’re developing relationships and building our business in a way that improves customer service, creates more local jobs and helps businesses innovate,” he said.

Apple devices will be available within Macquarie’s portfolio from 23 August 2019.

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