Queensland-based mobile satellite communications specialist Pivotel has snapped up New Zealand mobile satellite comms services firm Wrights Satellite Connections, as it prepare to step up its push into the New Zealand market.
Pivotel said the WSC business – which focuses primarily on the Government, Defence and Maritime industries – complemented its own New Zealand operations while also delivering greater scale. This, it added, will be important to the business ahead of future investments required to deliver a range of innovative new products and services slated to be launched in the coming months.
Pivotel CEO Peter Bolger classed the move as a key strategic play for the Australia-based business, with the company wanting to expand its footprint further in the New Zealand market for some time, building on its existing 4,000 wholesale and retail satellite services already operating in New Zealand.
“WSC is an excellent fit at the customer, product and cultural levels,” he told Telecom Times. “WSC’s and Pivotel’s product set complement each other quite well with each business having products not currently sold by the other. WSC’s customer base in New Zealand is quite different from the customers Pivotel has attracted.”
“Much of this is due to the product differences but it also reflects the different parts of the market we have each focussed on,” Bolger continued. “Finally, we have always admired WSC as a strong, well principled company that has an excellent reputation in the New Zealand market for delivering great customer service. These company values are very well aligned to those of Pivotel and this helps us stay true to our customers after the merger of the two entities.”
Bolger said New Zealand promised significant organic growth opportunities for Pivotel, “particularly with emerging high-speed mobile satellite data services and the emergence of satellite IOT solutions.”
In September 2017, Pivotel acquired North American satellite services company Global Marine Networks as part of an accelerated push into the satellite data communications market.
“Pivotel’s mid to long term strategy is to achieve above average customer growth through both organic and acquisition led means,” said Bolger. “Pivotel has made considerable investments in its network infrastructure to allow it to offer differentiated valued added customer services.”
“The increased scale we get through organic growth and acquisitions helps to deliver a better return on the network investments we continue to make,” Bolger said. We are also seeing a rationalisation of service providers in the global MSS (mobile satellite) market with our larger competitors becoming larger and leveraging their increased scale to achieve greater wholesale cost reductions. By becoming larger ourselves we are better able to compete with the big global players on price.”