Since Australian telco provider Amaysim launched its National Broadband Network (NBN) product just under a year ago, it has been a learning curve for the company, according to its chief technology officer Julian Dell.
“It has been about learning in the last year; what are the good bits and not so good bits of the NBN,” Dell told Telecom Times.
“In that time, we’re evolving what we do. I don’t think we’re evolved to where we’d like it to be, but we’d love to be able to do a similar thing that we’ve done in the mobile space, where we’ve gone down the no contracts route and can offer seamless sign-on,” he said.
Dell explained that with the NBN still in a rollout stage, there were “still some core problems,” which means there is only so much that the company – as a retail service provider of the NBN – can do.
“It’s frustrating for us as it is for the customer,” Dell continued. “We still have industry best complaints but we don’t want to see those complaints. If we can fix those problems then we’d want to fix it.”
In the meantime, Dell said Amaysim would continue to focus on automating as much of its processes as possible to ensure it’s delivering the best possible customer experience.
“We’re taking what we’ve always done and built that automation process in the e-commerce space for mobile, and in the provisioning of NBN, energy, and devices, we’re taking those models and all of things that help us to automate and make the customer experience as seamless as possible,” said Dell.
Earlier this week, Amaysim – together with other telcos including Macquarie Telecom and MyRepublic – banded together to form Commpete in a bid to gain a “seat at the table” when it comes to policy decisions concerning the NBN and 5G.